Cookie Policy
Cookie policy details
This policy describes the cookies and similar technologies that may be used on this website. Non-essential technologies remain blocked until you make a positive choice.
Cookies and similar technologies
Cookies are small files stored by your browser. localStorage, pixels and online identifiers can also remember settings or measure website use. I classify them into purpose-based categories, rather than relying only on their technical names.
Who decides their use
The controller is Viktoriia Laskina, available at viktoriialaskina@gmail.com. Full details are provided here: Privacy Policy.
How consent works
Analytics and Marketing are off on your first visit. You can reject non-essential technologies, accept all, or choose individual categories. Your choice is stored in your browser for no more than 180 days. You can change it at any time through “Cookie preferences” in the footer. A material change to purposes or third parties will cause the banner to appear again.
Google Tag Manager and Consent Mode v2
The website uses a Basic implementation of Google Consent Mode v2. Google Tag Manager is contacted only if you allow Analytics or Marketing. No data, including cookieless pings, is sent to Google before consent. GTM is not itself the analytics or advertising cookie: it loads authorised tags and must respect the consent signals.
Necessary technologies — always active
These are required to remember your choice and operate the website securely. They are not used for advertising or behavioural analytics.
| Technology | Provider | Purpose | Duration |
|---|---|---|---|
| vika_consent_preferences (localStorage) | This website | Stores the version, selected categories and date of your choice. It is not automatically transmitted to a server. | No more than 180 days |
Analytics — only with consent
These tools are activated through GTM only when you enable Analytics. Names and durations can change when providers update their services; this inventory was checked on the published domain on 18 October 2026.
| Technology | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics 4 | Pseudonymously distinguishes visitors and measures website use. | Up to 2 years |
| _ga_<ID> | Google Analytics 4 | Maintains session and measurement state for the GA4 property. | Up to 2 years |
Marketing — only with consent
Google Ads and Meta Pixel are activated through GTM only when you enable Marketing. They measure campaigns and attribute conversions, and may build audiences or personalise ads.
| Technology | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_* | Google Ads | Conversion attribution and measurement of Google Ads campaigns. | Typically up to 90 days |
| _fbp, _fbc | Meta Pixel | Measurement, attribution, audience building and, where allowed, personalisation of Meta advertising. | Typically up to 90 days |
Services that do not require cookie consent
Google Search Console is used to verify domain ownership and view aggregate information about Google Search crawling, indexing and performance. Its verification meta tag sets no cookie, runs no code and does not track visitors. EB Garamond and Hanken Grotesk are also served directly by this website, so the browser does not contact Google Fonts.
Links to external services
The website links to Telegram, Facebook, Threads, LinkedIn, Taplink, Avito and Wordwall. A link alone does not install those platforms’ cookies. After you open an external website, its own terms and privacy notices govern the processing.
Provider notices
Browser controls
You can also view, block or delete cookies and local data in your browser settings. Deleting the saved choice will make the banner appear again. Blocking necessary technology may prevent the website from remembering your choice.
Contact and changes
For questions, use the email address below. I will update this policy when tools, purposes or providers change and will request consent again where required. viktoriialaskina@gmail.com.
Last updated: 19 October 2026